New York State Dental Association


New York State Dental Association is a constituent of the American Dental Association representing more than 13,000 dentists in New York.
   
July 3, 2009
   
 
 
 
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Advertising > Display
       
 

2009 BLACK AND WHITE DISPLAY AD RATES

Page

1X

3X

6X

10X

Full

$1,026

$935

$789

$707

Half

646

590

513

443

Third

508

477

412

365

Quarter

418

375

340

289

Sixth

381

354

312

265

COLOR RATES

  • $650 per page or fraction for each  PMS color
  • $900 per full page; $600 per fraction for four-color

COVER RATES

1X

3X

6X

10X

Cover II

$2577

$2478

$2401

$2248

Cover III

2460

2397

2284

2195

Cover IV

2756

2607

2608

2449

Only four-color advertising accepted for covers.

There is a 15 percent charge for requested positions, excluding covers. $25 layout charge (min.).

MECHANICAL REQUIREMENTS
Trim size:
8 1/2 x 11 inches
Bleed size: 8 3/4 x 11 1/4 inches
Printing method: Offset
Binding method: Saddle wire stitch
Paper stock: #3 coated

Acceptable formats for display ads: EPS, PDF, TIFF, JPEG or any other bitmap file.

There are a total of ten publications per year. They are broken down as follows:
Six New York State Dental Journals in Jan., March, April, June/July, Aug./Sept. and November.
Four NYSDA News' in Feb., May, October and December.

DISPLAY ADVERTISING DEADLINES 2008

Issue

January Journal

Insertion Orders Due

Nov. 21

Display Ad Due

Nov. 28

February News

Dec. 19

Dec. 26

March
Journal

Jan. 23

Jan. 30

April
Journal

Feb. 27

March 6

May
News

April 3

April 10

June/July Journal

May 22

May 29

Aug./Sept. Journal

July 24

July 31

October
News

Aug. 28

Sept. 4

November Journal

Sept. 18

Sept. 25

December News

Oct. 23

Oct. 30

Advertising StandardsAdvertising Standards Contact The Journal

   
     

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New York State Dental Association20 Corporate Woods Blvd. #602, Albany, NY 12211
P 518.465-0044 F 518.465-3219E
   
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