2009 BLACK AND WHITE DISPLAY AD RATES
|
Page |
1X |
3X |
6X |
10X |
|
Full |
$1,026 |
$935 |
$789 |
$707 |
|
Half |
646 |
590 |
513 |
443 |
|
Third |
508 |
477 |
412 |
365 |
|
Quarter |
418 |
375 |
340 |
289 |
|
Sixth |
381 |
354 |
312 |
265 |
COLOR RATES
- $650 per page or fraction for each PMS color
- $900 per full page; $600 per fraction for four-color
|
COVER RATES |
1X |
3X |
6X |
10X |
|
Cover II |
$2577 |
$2478 |
$2401 |
$2248 |
|
Cover III |
2460 |
2397 |
2284 |
2195 |
|
Cover IV |
2756 |
2607 |
2608 |
2449 |
Only four-color advertising accepted for covers.
There is a 15 percent charge for requested positions, excluding covers. $25 layout charge (min.).
MECHANICAL REQUIREMENTS
Trim size: 8 1/2 x 11 inches
Bleed size: 8 3/4 x 11 1/4 inches
Printing method: Offset
Binding method: Saddle wire stitch
Paper stock: #3 coated
Acceptable formats for display ads: EPS, PDF, TIFF, JPEG or any other bitmap file.
There are a total of ten publications per year. They are broken down as follows:
Six New York State Dental Journals in Jan., March, April, June/July, Aug./Sept. and November.
Four NYSDA News' in Feb., May, October and December.
DISPLAY ADVERTISING DEADLINES 2008
|
Issue
January Journal |
Insertion Orders Due
Nov. 21 |
Display Ad Due
Nov. 28 |
|
February News |
Dec. 19 |
Dec. 26 |
|
March
Journal |
Jan. 23 |
Jan. 30 |
|
April
Journal |
Feb. 27 |
March 6 |
|
May
News |
April 3 |
April 10 |
|
June/July Journal |
May 22 |
May 29 |
|
Aug./Sept. Journal |
July 24 |
July 31 |
|
October
News |
Aug. 28 |
Sept. 4 |
|
November Journal |
Sept. 18 |
Sept. 25 |
|
December News |
Oct. 23 |
Oct. 30 |
 Advertising Standards Contact The Journal
|
20 Corporate Woods Blvd. #602, Albany, NY 12211