2008 BLACK AND WHITE DISPLAY AD RATES
|
Page |
1X |
3X |
6X |
10X |
|
Full |
$959 |
$865 |
$738 |
$661 |
|
Half |
604 |
551 |
480 |
414 |
|
Third |
475 |
446 |
385 |
341 |
|
Quarter |
391 |
351 |
318 |
270 |
|
Sixth |
356 |
331 |
292 |
248 |
COLOR RATES
- $650 per page or fraction for each standard or PMS color
- $900 per page or fraction for four-color
|
COVER RATES |
1X |
3X |
6X |
10X |
|
Cover II |
$2409 |
$2316 |
$2244 |
$2101 |
|
Cover III |
2299 |
2240 |
2135 |
2051 |
|
Cover IV |
2576 |
2471 |
2437 |
2289 |
Only four-color advertising accepted for covers.
There is a 15 percent charge for requested positions, excluding covers. $25 layout charge (min.).
MECHANICAL REQUIREMENTS
Trim size: 8 1/2 x 11 inches
Bleed size: 8 3/4 x 11 1/4 inches
Printing method: Offset
Binding method: Saddle wire stitch
Paper stock: #3 coated
Acceptable formats for display ads: EPS, PDF, TIFF, JPEG or any other bitmap file.
There are a total of ten publications per year. They are broken down as follows:
Six New York State Dental Journals in Jan., March, April, June/July, Aug./Sept. and November.
Four NYSDA News' in Feb., May, October and December.
DISPLAY ADVERTISING DEADLINES 2008
|
Issue
January Journal |
Insertion Orders Due
Nov. 21 |
Display Ad Due
Nov. 28 |
|
February News |
Dec. 19 |
Dec. 26 |
|
March
Journal |
Jan. 23 |
Jan. 30 |
|
April
Journal |
Feb. 27 |
March 6 |
|
May
News |
April 3 |
April 10 |
|
June/July Journal |
May 22 |
May 29 |
|
Aug./Sept. Journal |
July 24 |
July 31 |
|
October
News |
Aug. 28 |
Sept. 4 |
|
November Journal |
Sept. 18 |
Sept. 25 |
|
December News |
Oct. 23 |
Oct. 30 |
 Advertising Standards Contact The Journal
|
20 Corporate Woods Blvd. #602, Albany, NY 12211